Archive for Marketing

timsmallblogheadWe have all heard the question, “Do these pants make my but look big?”And our normal response is no, but the truth is that for most people it is not the pants that make their but look big, it is really their but that is big. I have met a lot of people with big buts. They don’t want to admit that they have big buts. They would simply rather hear, “No your but is not big” than hear the truth.

Now before you go nuts, I am not talking about your derier. I am talking about all those buts that you use to keep you from pursuing your dream or passion. I have people ask me for advice all the time and when I give the advice, I usually hear something like this…

That sounds great…BUT

I would really like to start…BUT

Buy would that be awesome…BUT

Sure, I could do that…BUT

If you need a visual, check out this video…

You see where I am going with this one? It is their BUT that is so big that they will never get anything accomplished. So the question is not “do these pants make my but look big?” Instead the question is “What will you do to get rid of that big BUT?”

Categories : Blog, Marketing, Sales
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May
20

Video Killed the Radio Star?

Posted by: tdavis | Comments (0)

timsmallblogheadWe recently began making videos for our mortgage company. Why? Good question. There are several reasons…

1. Video is a great way to duplicate yourself.

2. Video is a great way to communicate. Most people are visual and using video will better illustrate your message.

3. Video is a great way to introduce yourself and your personality.

But making a great video requires a little more than just sitting in front of a camera. We have 3 things we try and do with every video we create to give it the best shot at being successful…

1. We want to make it fun!

2. We want to make it entertaining!

3. We want to make it educational!

This is certainly new for us but a very exciting way to make a large impact! Stay tuned for more info on video!

Categories : Blog, Marketing
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Apr
13

Gotta Get Me Some of That Free Stuff!!!

Posted by: tdavis | Comments (0)

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It is amazing to me how people go nuts and out of their way to get something free – even if they have no idea what it is!

Angie and I had bought these Easter Sheep Eggs that had Hersey Kisses in them for our care group at church. For those of you who don’t know what a care group is, just imagine a small group of people who stay in touch with each other and build relationships. Anyway, as the leaders fo the group, Angie and I, like to give each member a little something on Holidays.

I decided that it would be cool if the members just reached into a bag and pulled out their prize. As I offered up the bag for people in the group to reach in, some other folks passing by decided it was a grab bag for all. They literally moved into the circle and grabbed out one after another of the little sheep shaped eggs. They had no idea we only had a few for the members of our group, but I was amazed at how they wanted to reach in the bag not even knowing what was inside.

For all they knew I was handing out snakes!

It did get me thinking about how much people want free stuff. they will literally go out of their way to get some.

So how does this apply to you the small business owner? Simple. Give away something to grow your database.This could be a free report, a trinket with your name and logo on it, or any number of items. They key though, is to collect the name, number, email, and address for your database.

I didn’t do that the other night because I was experiencing shock.

Hey, don’t forget what I awlays say…If you will go make a friend, you will make a sale!

timsmallbloghead Tim Davis

Head Cook, Bottle Washer, and Marketing Expert

www.SmallBizSoup.com

Contact Tim for if you are looking to increase your sales, better your marketing, and reach your dreams!

Categories : Marketing
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